Fordham Conversations
Tapping into the Fordham University community to discuss and uncover issues that impact our world locally and beyond.

Fordham Conversations Host Robin Shannon talks with Fordham Professor Dr. Mohammad Nejad.

They discuss his “Negative Word-of-Mouth” Study.  It looks at what can happen to a company’s profits when a  dissatisfied customer begins to express that with so-called “NWOM.”

Direct download: FC180923.mp3
Category:podcasts -- posted at: 11:32am EDT